Medical device mass tort TV advertising saw a sharp downturn in Q2 2025, with ad volume falling 61% from Q1 and spending dropping 71%, from $2.5 million to under $740,000.
First-quarter spending on medical device injury claim ads surged to over $2.5 million for approximately 7,300 ads aired nationwide—a sharp increase from the previous quarter. Advertisers nearly tripled their spending to support over 2,200 additional ads.